Building & Managing Relationships

Benefits of using psychometric testing in your team

We recently paid for the team at Optix to be profiled using a psychometric testing system called ‘Insights’. After collating the results and sharing, we then took them on a half day with a trained Insights professional and motivational coach Jack Russell. To say we’re all buzzing about it would be an understatement. Why did we…

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Generational Management 

If you’re managing more than a few people, there’s a good chance they might cross generations and guess what, those guys have different needs. I believe strongly that its not up to them to change, its up to you as a leader to adapt and understand those needs so you can get the best from…

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Do you actually want my business?

This is in danger of turning into a rant I’m afraid. Sorry about that. Recently I was in the market for a new car. I’d had my current wheels for about 6 years and although I loved them, they were getting a little old and my priorities had changed. Now it’s about showing my commitment…

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6 things that changed my life in 2014

Yes folks its that time of year again. While I’ve been a little light on posts in 2014 there is one that must be written. This one. 2014 has been an interesting year, one which has seen a lot of change in both my personal life and business dealings. In a year that saw Optix…

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Not all clients are right for you

What, people who pay me money aren’t necessarily right for me? Surely not. One of the hardest lessons I’ve learnt over the years is that our business doesn’t suit everyone and everyone doesn’t suit our business. The problem I have is that as someone who has a fairly high need for approval (I like to…

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When the chips are down…

Yesterday I said my final goodbyes to one of my closest friends, Pete Pope. Pete was only 38 and was taken from us far too early. He was an inspirational guy and one that we can all learn from. If his short life can inspire just one or two people to take action and change…

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Inbound Marketing – A few key takeaways from IMUK13

Wow – firstly just need to say this is my 100th post! Boom! It makes writing to thin air in the early days seem worthwhile when you hit milestones like this. Thanks to Dave at Optix for pointing this out to me! So last week I attended Inbound Marketing 2013 in London with my digital…

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The Icarus Deception and Seth Godin

This week, Seth Godin made a rare appearance in the UK and I was lucky enough to bag myself a ticket. I’ve been a huge fan of Seth’s since reading his book ‘Purple Cow’ 4 or 5 years ago and applying many of the principles within it to my own business. Since then I’ve read…

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The Secret to Great Customer Service

Be where your customers are… Mind-blowing isn’t it. I hope I didn’t set your expectations too high with that title! 🙂 When I’m discussing social media communications with clients, one of the concerns they often have is that their customers may not be active in these spaces. It’s a valid point and one that is…

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