Posts Tagged ‘credibility’

To Blog or Not to Blog – That is the Question

At Optix we regularly consult on Blogging and help people get setup on the right platforms. We give them tips and advice and away they go. So the question is, should you blog and what benefits will it give you? If you’re a business owner/startup, a great blog can do a number of key things…

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How to use video in your business

Video is changing the market. A few years ago it was too expensive to record things for small businesses. Professional cameras, capable of good enough quality were out of reach to Joe Public and bandwidth costs for hosting video on your website were outrageous. The game has now changed, you can get a flip camera…

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