The Blog

I find writing leads to clarity. Heres a place I’ve been getting my thoughts down since 2009. 

Bespoke Tailor or Off the Peg Suit?

By Alastair Banks | Mar 24, 2017

Over the last 3 or so years a question I’ve been asked more than almost any other is whether someone should opt for a bespoke website or an off the shelf platform such as wordpress. Given I must have answered this more than a few hundred times now its surprising its taken me so long to put pen…

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5 Must-Haves for your Website in 2017

By Alastair Banks | Jan 10, 2017

Its a new year and that means one thing – you should be thinking about your digital strategy. And if you’re thinking about your digital strategy you should probably be thinking about a new website. And if you’re thinking about a new website you should probably know the key factors to consider for 2017. Well…

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Nine things that changed my life in 2016

By Alastair Banks | Dec 31, 2016

So as another year draws to a close, it’s time for my customary post about the things that changed my life this year. If you’re interested in previous years then you can check them out here: ’09, ’10, ’11, ’12, ’13,’14,’15 Ok so lets get on with it, here’s the run down (no particular order):…

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Targetted Ads on Facebook and YouTube

Facebook Ads and YouTube PreRolls

By Alastair Banks | Oct 18, 2016

You may well know that my wife and I are expecting our second child anytime now, the due date was actually Saturday, which has been and gone. So I took the opportunity on Sunday to go and shoot some Ads for Facebook and do a YouTube PreRoll. I wanted to talk to you about how I’ve…

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Managing your sales pipeline

By Alastair Banks | Sep 1, 2016

Today has been a day of sales activity at Optix. I thought I’d share my thoughts and experience of CRM and how to setup your pipeline. I hope its useful.

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Sharing my appraisal template

By Alastair Banks | Aug 30, 2016

This week is appraisal week, or as we call them at Optix – Yearly Catchups. We’ve spent the last ten years honing our template for this annual event and today I share that on the vlog for you to do what you will with. Enjoy 🙂

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HR in a small business

By Alastair Banks | Jul 30, 2016

An afternoon of HR – Here are a few takeaways or ideas for you.

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7 Tips for Money Management in a Small Business

By Alastair Banks | Jul 29, 2016

Today I look back over the last 16 years and consider the best money management tips I’ve picked up. Enjoy

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Gary Vaynerchuck Likes Me! 🙂

By Alastair Banks | Jul 28, 2016

Today was a busy day – a Board Meeting, a morning in the park with the parents, a Lunch and Learn and a 911 – enjoy the roar:  

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