The Blog

I find writing leads to clarity. Heres a place I’ve been getting my thoughts down since 2009. 

Targetted Ads on Facebook and YouTube

Facebook Ads and YouTube PreRolls

By Alastair Banks | Oct 18, 2016

You may well know that my wife and I are expecting our second child anytime now, the due date was actually Saturday, which has been and gone. So I took the opportunity on Sunday to go and shoot some Ads for Facebook and do a YouTube PreRoll. I wanted to talk to you about how I’ve…

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Managing your sales pipeline

By Alastair Banks | Sep 1, 2016

Today has been a day of sales activity at Optix. I thought I’d share my thoughts and experience of CRM and how to setup your pipeline. I hope its useful.

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Sharing my appraisal template

By Alastair Banks | Aug 30, 2016

This week is appraisal week, or as we call them at Optix – Yearly Catchups. We’ve spent the last ten years honing our template for this annual event and today I share that on the vlog for you to do what you will with. Enjoy 🙂

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HR in a small business

By Alastair Banks | Jul 30, 2016

An afternoon of HR – Here are a few takeaways or ideas for you.

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7 Tips for Money Management in a Small Business

By Alastair Banks | Jul 29, 2016

Today I look back over the last 16 years and consider the best money management tips I’ve picked up. Enjoy

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Gary Vaynerchuck Likes Me! 🙂

By Alastair Banks | Jul 28, 2016

Today was a busy day – a Board Meeting, a morning in the park with the parents, a Lunch and Learn and a 911 – enjoy the roar:  

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Selling more to your current customers

By Alastair Banks | Jul 7, 2016

Are you forgetting your current customers when it comes to sales? So many do as we’re so fixated on getting people in the top of the funnel.

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GoPro v's Canon 100d

By Alastair Banks | Jul 6, 2016
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Interview with Michael Dart

By Alastair Banks | Jul 5, 2016

Today I interviewed business leader, visionary and all round nice guy, Michael Dart of Darts Farm in Exeter. They’ve won every award under the sun this year, built an incredible business which is highly respected locally and turned a farm shop into an exclusive destination. I find out some of his secrets to success. Enjoy

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