Posts Tagged ‘optix solutions’

Public Speaking – A Secret to Success

I wasn’t able to get to my blog post on Friday last week due to a string of seminars I’m currently running. Unusually we had three turn up within a week of each other so I had to prioritise and I’m afraid the blog post lost out this once. That said, I’m catching up now…

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My philosophy of how I treat my clients

We’re all in business because of our clients – if it wasn’t for them we’d have no orders and therefore no business. Client interaction has always fascinated me, its something I’ve studied since I started my web design & online marketing business over 10 years ago. Originally there were three directors at Optix. We formed…

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How Optix Solutions does 'People to People'

Last week I wrote about People 2 People and Personal Branding. A few of you asked how we actually implement this in our businesses so I wanted to highlight this in today’s post – hopefully to give you some food for thought. I’m going to use Olivier Blanchard’s (The Brand Builder) post on this for…

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Personal Branding in a 'P2P' World

After a couple of very hectic weeks and then a fantastic week’s holiday I need to get back into my regular Friday blog post. I intend to start that again today. Just before I start, If you were confused by ‘p2p’ in the title it stands for People to People. More on that later. I…

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7 Things a Startup Company Should Think About

This morning I was thinking back to when I started my web design business in Exeter and how much both the business and I had changed. Back then, there were three of us, all very wet behind the ears (that’s a really odd saying isn’t it!). We were at University at the time (Exeter) and…

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Is your marketing material all about you?

I learnt a valuable lesson about marketing once which fundamentally changed the way I view the composition of marketing material for my businesses. This was the lesson: It’s not about me/my business, it’s about the needs of my prospective clients. Sounds simple doesn’t it, but it’s all to easy to talk about yourself when putting…

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Intelligence the Key to Taking E-Commerce That Step Further

Sorry for missing yesterday’s post folks. I referenced a mastermind group I’d setup with a few other business owners in Devon in my post earlier this year – well yesterday we descended on Bovey Castle on Dartmoor – a truely inspirational venue, perfect for reflection on business and setting goals for the future. I’m now…

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Presenting – Pleasurable or Painful?

As an entrepreneur or business owner you’re going to find yourself in positions where you are presenting – Fact. This could be for any number of reasons including raising finance, selling a service/product or simply marketing your business. At Optix Solutions, a large part of our marketing plan is devoted to giving seminars & talks…

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Bringing Social Media to the Masses in 2010

2009 saw an explosion in the social media world here in the UK. Yes, some early adopters were on a lot earlier than that but the majority of people that were still ahead of the curve, found their feet last year. Personally I found it very easy to get involved in everything going on and…

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8 things that changed my life this year

With the end of the year in touching distance, I thought I’d give you a run down of 8 things that happened to me in 2009 that have changed my life positively. The reason for writing this list is that almost all of it is open to you to get involved with too. If I’ve…

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