Posts Tagged ‘social media’
5 reasons you should consider improving your LinkedIn skills
You may have seen that I’ve recently launched an online course on how to improve your linkedin skills. You can find it here: https://www.udemy.com/linkedin2017 I’ve been teaching our clients how to get the most from this powerful platform for many years now. I’ve been on the platform myself since the mid 2000’s. Its the most important…
Read MoreNine things that changed my life in 2016
So as another year draws to a close, it’s time for my customary post about the things that changed my life this year. If you’re interested in previous years then you can check them out here: ’09, ’10, ’11, ’12, ’13,’14,’15 Ok so lets get on with it, here’s the run down (no particular order):…
Read MoreI met Conrad Humphreys today
Conrad Humphreys is a round the world sailor from Exmouth. At 26 he became the youngest winner of the BT Global Challenge. He gave an inspiring talk on team work today at Exeter Uni, an event I also spoke at. Enjoy.
Read MoreHow to Position Yourself as a Thought Leader Using Social Media
Social media used to be optional and strictly personal. It used to even show generational preference and was something that adolescents and young adults messed around with. Radical changes have made social media a vital factor for businesses and professionals looking to succeed. New vocabulary has also come along with this new use of…
Read MoreHow to use LinkedIn to generate Sales Leads
In the last 3-4 months I’ve generated more than 50k’s worth of direct business from my personal LinkedIn account. I spend around 2-3 hours a week on the website and I have a set process for how to get the most from it. At Optix, we spend a fair bit of time training our clients…
Read More3 Simple Ways to Keep up-to-date with Social Media Changes
A statement I often hear is, ‘you can keep ahead of things because you live in this industry’. In many ways this is true. Things are changing so quickly and I have a great team around me who often pick up the latest changes way before me. However, there are a few quick tips I…
Read More5 things you might like to consider when starting a website
1). Firstly a website is just the start of your online presence. So many people rock up to a project thinking about their budget in terms of the capital outlay on their website. They often don’t consider the marketing and comms resource they’re going to need to put into getting it off the ground. The…
Read MoreUsing Social Media to Enhance Employability
I’m really excited as tomorrow I’m going to be spending the morning with students at Exeter University, talking about Social Media and how it can help their job prospects. We all know its a tough world out there right now and getting a job is a lot harder than when I left the same University,…
Read MoreHow to be found in Google
When you type your name into Google what comes up? Are you the 1st result? Are you 2nd? Please tell me you’re on the first page right? No? Really? When I go for a meeting with anyone, when I listen to someone speak, the first thing I do is Google their name and if they…
Read More8 Simple Steps to Email Marketing Loveliness
Some of you might be wondering why I’m writing about email marketing today – it’s old hat isn’t it? With all this new social media buzz, there is surely no place in the world for email marketing is there? Well I believe there is and I intend to tell you why and how you can…
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